High-risk merchants always face the threat of financial fraud in processing bulk payments daily. Fraud scoring is an advanced technology to prevent daily suspicious transactions without failure. It is an efficient system backed up by artificial intelligence used by payment gateways to help merchants from risk-prone industries. This blog is an insightful overview of the concept and function of a fraud scoring system to help every merchant understand its significance in the real business world.
What is fraud scoring?
Let us start with the
meaning of fraud scoring to grasp its concept better.
Fraud scoring is an
automation-driven system to quantify the risk level in daily transactions.
Based on several indicators, the automated tools give transaction scores that
decide its risk level. It is also called transaction risk scoring.
Example of fraud
scoring – If a transaction takes place from a customer, i.d., blacklisted in
the past, the transaction will be rejected. The scoring system may also
sideline the transactions to leave them at the discretion of the merchant. For
some customers, merchants may want to decide on their own. If the risk level is
low, they may want to allow that payment.
Risk scoring occurs on the following factors –
· Name of the customer
· Email
· AVS response
· IP address
· Phone/mobile number
· History check from the records of recently
stolen and sold credit cards
· Shipment method
· ZIP code
· Time zone
If any of the above
details match the records of suspicious transactions or customer identities,
the concerned transaction is stopped immediately. This system is installed
within the network provided by a payment gateway in Indonesia. Maybe all
providers do not offer this added feature of fraud scoring, but in the case of
high-risk payment solution companies, you will always find this system.
What are the benefits of fraud
scoring for payment gateways and merchants?
Yes, it is not an
exaggeration to say that the payment gateways provide fraud scoring to the
merchants, but it is helpful for both. The scoring model simplifies the daily
payment processing. It majorly works on automation, and once set, the system
works effortlessly without human assistance.
Automated decisions – Although the scoring system leaves some
transactions for manual decisions, most of them are judged through the
automatic system. Automation considerably reduces the hard work required by the
merchant’s human power because only a few need manual scrutiny. The system does
the major part of authenticating a payment through scoring, which gives a clear
picture of the transaction history.
Prevents merchant account rejection – A high number of fraud incidents on a
merchant’s website can immediately make the acquiring banks reject his high-risk
merchant account. But thanks to the risk scoring model that sends a red
signal about suspicious transactions, the right action can be taken immediately
to stop them. The scoring technology not only prevents fraud but also saves the
reputation of a merchant.
Reduce customer churn – Fraud scoring is done based on the available
data. The transactions are matched with the other blacklisted and suspicious
data, reducing the authentication process time. For example- Some e-commerce
merchants, like Amazon, do not ask for the CVV number of a customer’s credit
card. As a result, the payment process gets more speed, and customers get a
happy and smooth payment experience.
Faster business scaling – Of course, scaling is one of the most
potential benefits of risk scoring. As a merchant, you can remain busy ensuring
business growth; fraud prevention is taken care of by an automated system. The
round-the-clock assistance of this system leaves the owner with ample time to
focus on other aspects of the business. Better plans can be made for expanding
a commercial entity to new locations.
Disadvantages of fraud scoring
Don't you want to see
the other side of the coin? Well, for a merchant, especially a high-risk
merchant, it is always vital to have an eagle's-eye view. Your online
payment gateway comes with multiple payment solution features. You need to
know how convenient those features are to your business requirements.
Regular update in technology is required – You know that the hackers out there are not
going to sit silent. Every day they invest in new ways and technologies to
break the security measures. As a result, you cannot just set and forget your
transaction risk scoring system. You must keep an eye on the latest fraud
patterns and ways tricky minds use and update them regularly.
Not effective in the case of friendly fraud – Certainly, it is true. Friendly fraud
happens after the sale, and usually, the decision goes in the customer's favor.
In such a situation, your transaction-risk detector may not be effective. For
that, creating a complete system that pays equal attention to fraud detection
and chargeback management is essential. After all, friendly fraud is a big
reason behind chargebacks. All-inclusive international payment gateway solutions
with a robust chargeback and risk detection policy are required.
Constant alteration in rules – Every business has threshold rules about
what type of transactions will be considered high-risk. These rules affect the
other payment processing and business operations rules. With time, you may also
need to change the thresholds; as a result, you must constantly invest in
resources for many new regulations and maintain the old ones.
Limited decision-power due to available fraud
transaction list – Usually,
the risk scoring system decides about a transaction according to the existing
data. It just points out the transactions that have any suspicious records in
the past. But what about the new customers, new transactions, and new customer
IDs? Yes, the data can keep adding, but by that time, the merchant can be get
tricked by many fraudsters.
Conclusion
For sure,
transaction-risk scoring is a great tool to smoothen the complicated payment
processing task. At the same time, it has some weaknesses that may make a
merchant rethink its efficacy. But no tool in the world can be 100% perfect
because every technology mitigates risk. The same technology gives ways to
fraudsters to invent new ways to commit financial crimes. It is the reason that
we can only use the available technology in the best possible manner and can
enhance them with the latest advancements.
In the end, nothing in
this world can be completely insignificant, and many high-risk merchants will
agree that the risk-scoring model helps them considerably. For more knowledge
about the fraud prevention tools and implementing one for your business, kindly
visit High risk merchant account. If you are clear about what you need to make
the company safe, finding a relatable solution is never a tough job.
Visit us at: Forex merchant account
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